Fendace, during the closing of milan fashion week’s bomb first ever reveal of Versace and Fendi working together where Kim Jones and Silvia Venturini-Fendi of Fendi and Donatella Versace of Versace put their heads together for a kind of ‘design off’ spectacle, whereby each house presented a mini collection to the other, reimagined by their own Versace by Fendi and Fendi by Versace two iconic collections that celebrate the brand’s artistic legacy from the perspective of Kim Jones and Donatella Versace;Kim Jones’ vision for Versace and Donatella Versace’s interpretation of Fendi.
The ideas behind fendace
According to a release, each house offered the other insight and access into its respective archives. The unspoken brief, if you will, was for the designers to create a collection that maintained a “deep admiration for the codes and cultures” while putting their own stamp on it. Versace by Fendi explored the idea of duality, with the double-F monogram meets the Versace Greek key motif, with a nod to the ’90s. On the other hand, La Versace went the disruptive route—puncturing Fendi signs and symbols with Versace’s iconic safety pins.
Fendi is an Italian luxury fashion house producing fur, ready-to-wear, leather goods, shoes, fragrances, eyewear, timepieces and accessories. Founded in Rome in 1925 by Adele and Edoardo Fendi. It’s ceo is Serge Brunschwig and Silvia Venturini Fendi as it’s Creative Director.It is known for its fur and fur accessories, and for its leather goods.The Fendi logo features the brand name in capital letters written in the Helvetica Bold font.The Fendi logo uses black, which symbolizes the elegance, dominance, and supremacy of the luxury fashion brand, while yellow signifies joy, happiness, and optimism.
Versace is an Italian luxury fashion company and trade name founded by Gianni Versace in 1978. The company produces upmarket Italian-made ready-to-wear and accessories, as well as haute couture pieces under the Atelier Versace brand.The Versace logo is the head of Medusa, a Greek mythological figure. The logo came from the floor of ruins in the area of Reggio Calabria that the Versace siblings played in as children. Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back. He hoped his company would have the same effect on people and on those who wore his clothes and it's chairman and president is Santo Versace,Jonathan Akeroyd as it's director and CEO and Donatella Versace as it's artistic director.
The Versace brand is known for its innovative designs having symbolic flashy prints and bright colors but with style.
Mr Kim jones of Fendi brought out an expertly cut monotone looks headline the elegant opening,high impact, highly textured pieces that brought a fun youthful energy- and Donatella Versace of Versace brought disruption to Fendi's classic house codes, adding Metal Mesh chain mail and signature Versace attitude.
There so much excitement in everyone ahead of the finale of the Milan fashion week since the unveiling that was to happen was kepts secret from both the media and the audience and kept only between the inner circle living them with only rumours to relay on on how Kim jones and Donatella Versace were cooking up something big and a raw edged note paper written in golden ink by Donatella -inviting you to the palazzo Versace on via Gesù on sunday night. the designs left everyone in pure admiration on the magic that was brought to the stage.AMAZING!